The project is a retrofit of Stretford Mall, lifting off the oppressive mall roof to transform a tired, air conditioned shopping centre into a vibrant and mixed-use, open air high street and town centre. It is the first phase of an ambitious Stretford Town Centre masterplan, nurturing a sustainable and diverse neighbourhood. The ground floor of an underused multi-storey car park will become a large covered market hall, an incubator for emerging and local retail businesses, a gathering space and destination. The parking levels above are to be refurbished to provide a safer environment for families, and the cumbersome, obstructive external vehicle ramp is to be removed to create a new area for opportunity to the west of the building.